Optimize Shopping campaigns using data from Adthena
Are you a retailer looking to enhance your PLAs? See key use cases below!
- Using data from the Shopping ads tab in Adthena enables you to identify what competitor products are showing when in the auction, helping you to enrich your own feed data!
- Using data from the Shopping ads tab in Adthena enables you to identify the price points you are using most frequently, and how it compares to your competitors
- The Head to Head and Search Term Detail Reports, filtered to Product Listing Ads unearths search terms opportunities - helping enrich and inform your PLA data feed
- Using Market Trends supports you in understanding the impact that enriching the data feed has had
- The Shopping ads tab in Adthena provides you with visibility on your and competitor ads, enabling you to review the images appearing for both yourself and competitors
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