For a new account on Adthena, how far back will we be able to see data?
Data is available from September 2015, depending on when we began collecting data for a specific search term in that location.
When your Adthena account is initially set up, the availability of historical data depends on the specific terms in your account. When a search term is added, whether it’s part of your Whole Market or manually added by you, any historical data we’ve previously collected for that search term in the specified location will be accessible in the application. If we had gathered data on that term in the past, it will automatically appear.
Generally, you can view your historical data in three different views:
- Daily view going back 30 days
- Weekly view going back 13 months, and a
- Monthly view with no limitation.